Blog - Page 15 of 22 - SocialCities

June 4, 2018

Facebook Local App: what it is, how it works and the benefits for businesses

Facebook Local, the social network's event app, has arrived in Italy. In this article we analyze what it is, how it works and the benefits for local businesses. Facebook keeps renewing itself and coming up with applications increasingly devoted to mobile connectivity! After the failure of Facebook Events, the app that [...]

June 4, 2018

Advantages and disadvantages of e-commerce: the shortcomings

Before opening an online sales platform, it is important to weigh the advantages and disadvantages. After analyzing the merits of online commerce, in this article we look at the main disadvantages of e-commerce. Disadvantages of an e-commerce: #1 YOU CANNOT TEST BEFORE BUYING Touching goods and trying them on is the great [...]

May 17, 2018

Corporate blogging: how to educate and sell with content on a B2B site

A blog is a very useful tool for getting the word out about a company and finding new customers-why is it useful to create it on your B2B site? Is it possible to sell products and services with a blog? The company blog is a crucial element within an Inbound Marketing strategy and is one of the [...]

May 14, 2018

Offline (sales) effects of e-commerce: have you ever thought about it?

Displaying one's catalog on the web can be a strategic and beneficial move: people may read it and go to the physical store to finalize the purchase! So, what are the effects of e-commerce? This article is designed for those who: Have decided to open an e-commerce site, or already have one, and [...]

May 2, 2018

Magento 1 vs Magento 2: what are the differences?

Magento 1 or Magento 2? What are the differences of the most widely used CMS in the world? Is the first or second version better for opening your own e-commerce? This article is for those who: Are thinking of opening an e-commerce site and want more clarification on the Magento platform Are considering which [...]

April 18, 2018

Google AMP: What are Accelerated Mobile Pages and why use them?

Google AMP is a technology that allows pages to load almost instantly from mobile, improving the user experience and speeding access to websites. Eighty-three percent of online users access the Internet from mobile devices, a significant percentage. Users abandon websites after just 3 seconds if the [...]

April 16, 2018

Advantages and disadvantages of e-commerce

There is increasing interest in e-commerce, both from businesses and consumers. Therefore, it can be useful to weigh advantages and disadvantages. This article is designed for those who: Would like to open an e-commerce site and want to know the advantages and disadvantages first; Are opening their own shop [...]

April 12, 2018

Case study: the results of inbound marketing techniques in the B2B world

There are so many case studies of Inbound Marketing from Italy and abroad. In this article, however, we discuss the case of SocialCities. In 2017, SocialCities decided to start using the Inbound methodology for both clients and the agency itself. After an intensive period of study and certifications, SocialCities [...]

April 9, 2018

Cloud computing: what it is, what it is for, and what are its advantages and disadvantages

Cloud computing is the future: is it really so? This technology has become part of our daily lives and is unlikely to be replaced or replaced: in this article we analyze the advantages and disadvantages of the Cloud. Actually, the Cloud is the present: the cloud has become commonly used in recent years [...]