Blog - Page 11 of 22 - SocialCities

February 20, 2019

CRM: what benefits are gained by using it?

CRM, an acronym for Customer Relationship Management, constitutes the set of tools for managing your relationship with your customers. In the corporate world, CRM has become an essential component to the success of any business. All companies find themselves, sooner or later, in the need to find new customers, close more contracts [...]

February 8, 2019

How to manage business contacts to turn them into customers

One of the main goals of any business is to convert prospects into actual customers. This process, known as "lead management," is crucial to business success. Business contact management is a strategy that enables companies to cultivate and nurture prospects in order to convert them into customers [...]

January 30, 2019

HubSpot CRM contacts: useful tools for corporate salespeople

We have already seen the reasons why HubSpot CRM is one of the most valuable CRMs on the market and its advantages and features. With advanced CRM tools such as HubSpot CRM, you can simplify and improve your contact and sales management process. In this article, we will explore the points [...]

January 23, 2019

How to choose the right CRM for your business?

It is not always easy to choose the CRM best suited to your company's needs: here is a quick overview of the best on the market for achieving business goals. There are so many types of CRMs, each with different functions and costs, adaptable to every business reality. Among the different types [...]

January 16, 2019

How to find new clients by better managing phone calls and meetings

Finding new customers is a crucial activity for the growth and success of any business. Effective management of phone calls and meetings can make all the difference in converting prospects into loyal customers. That is why the way a salesperson initiates a cognitive phone call with a prospect [...]

January 9, 2019

Why doesn't social media help you get real results?

Is social really essential for every business, including B2B? This article speaks to companies that do not have a positive experience with social media. Social media has become an essential part of marketing and communication strategies for many companies. However, they do not always lead to concrete results. Many companies, in fact, experience problems [...]

December 17, 2018

Active buyers and passive buyers: choose your ideal customer

What are active buyers and passive buyers in the sales process with the Inbound method? Why is it so important for companies to be able to recognize them? One of the many advantages of communication lies in the ability to understand whether a contact is moving from the information-gathering stage (the work of the marketing department) to the buying stage (usually taken care of [...]

December 12, 2018

HubSpot CRM: why evaluate it for your company?

To get the most out of your customers' (or potential customers') business data, you should rely on a CRM such as HubSpot's. In this article, we decided to share with you what was our choice after trying several CRMs (we had talked about them here). As far as we [...]

December 6, 2018

CRM: what it is and why it will help you in customer management

In a constantly changing world, effective customer relationship management (CRM) has become critical to the success of any business. CRM facilitates the work of the sales department through tools for collecting and cataloging useful customer information. The Internet and social media have [...]