Blog - Page 8 of 22 - SocialCities
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March 9, 2020

E-commerce: the legal and regulatory aspects of selling online

E-commerce is growing steadily, and more and more entrepreneurs are turning to the online world to sell their products or services. However, while e-commerce offers many opportunities, it also presents a number of legal and regulatory issues that online sellers must be aware of and comply with. You have your own business and [...]
February 27, 2020

Structured data: how to create them and how to identify errors

Third and final part of the made-in-SocialCities guide on the proper use of structured data: find out how to create it and put it on your site, correct any mistakes... and aim for the top of the SERP! We have already seen what structured data is and why it should be used in an SEO strategy, and then delved deeper with the proper use of [...]
February 19, 2020

Structured data: how to use vocabularies and formats correctly

Schema.org or microformats? JSON-LD, microdata or RDFa? In today's increasingly digital world, structured data is becoming an essential element in improving online visibility and user experience. The proper use of vocabularies and formats for structured data is crucial to ensure that search engines and [...]
February 13, 2020

How to do SEO in 2024: 10 tips for positioning

Search engine optimization (SEO) is a constantly evolving field, and in 2024 there are some trends and best practices you should consider to improve your website's ranking in search results. The real challenge for ranking on Google lies in continuously staying [...]
February 6, 2020

Adapt your site to Google's award-winning HTTPS security standards

The importance of online security has become a central issue in recent years, and Google has made HTTPS encryption a priority. The search engine giant, as early as 2018, has been rewarding secure websites with better rankings in search results. This article will explore the importance of having [...]
February 4, 2020

Surprise and excite with Real Time Marketing

In the increasingly fast-paced digital world in which we live, Real Time Marketing represents a very powerful weapon for capturing audience attention, arousing emotions and, most importantly, increasing customer engagement. This marketing strategy is based on the ability to react in real time to events, trends and situations in [...]
January 23, 2020

Structured data: what it is and why to use it in an SEO strategy

In the ever-evolving world of search engine optimization (SEO), structured data is becoming increasingly important. But what exactly is structured data? Structured data has become a relevant topic since, back in 2011, Google, Bing, Yahoo! and Yandex created schema.org, an immense vocabulary used [...]
December 17, 2019

Here are what are the trends for Christmas shopping

Approaching the holiday season is a crucial time for many businesses. The holiday shopping season offers significant opportunities to increase sales and build customer loyalty. Indeed, it is at this time of year that the sales of many companies, from fashion to electronics, from tourism to food and wine, are concentrated. However, to seize at [...]
December 12, 2019

Google Cloud for startups: designed to grow with you!

A startup is an innovative new venture, configured for rapid growth according to a scalable and repeatable business model. Startups are the beating heart of innovation. Often founded by visionary entrepreneurs, these emerging companies bring bold, disruptive ideas to market. To be successful, startups need a [...]