Blog - Page 18 of 22 - SocialCities
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February 8, 2018

How to leverage Inbound Marketing in the B2B world

Thanks to technology, consumers today have many ways to avoid advertising messages. For example, devices that recognize and filter incoming calls, spam e-mail filters, or blocking banner ads on the Internet, which make traditional marketing ineffective. The consumer buying process has changed [...]
February 5, 2018

Facebook: 10 tips to protect yourself from fake news

Facebook is at the forefront of the fight against fake news reported on the portal: how to activate a self-protection mechanism against fake news? Who should stop fake news on Facebook? According to Facebook founder Mark Zuckerberg, the task of reporting and stopping the spread of fake news [...]
February 1, 2018

3 tips for selling on Facebook with advertising (Facebook Ads)

Facebook's algorithm, which decides what content to show in the news section of the wall, favors posts published by private profiles at the expense of business pages. Facebook, in fact, was created to foster contacts between people; use for business purposes is only secondary in organic display. As a result, it is [...]
January 30, 2018

Why run your company's Facebook page with an agency?

Facebook is an important tool for business promotion. Thanks to this online communication channel, it is possible to increase contacts interested in products and services offered by the company, build customer loyalty and relate to them. For this very reason, it may be necessary to manage Facebook with a specialized agency that is in [...]
January 29, 2018

How to manage the content of a business Facebook page?

Facebook reiterated that it was created to keep people in touch, but it continues to be a great business tool when used with a competent content strategy. How, then, can you manage the content of a business Facebook page? Facebook is the relational social network [...]
January 22, 2018

6 techniques to increase your B2B site's customers with content

How can you leverage content marketing for your online strategy? In this article, we propose 6 useful techniques to increase B2B site customers with your own content through proper strategy. How to use content to attract visitors to your site and turn them into customers? #1 [...]
January 19, 2018

How to advertise on a business Facebook page?

Advertising on a Facebook page is a unique opportunity for a business, but how to promote products and services on the social network? In this article we explain what Facebook sponsored ads are, why it pays to use them, and how to start promoting your company. Facebook Ads: what is it and how does it work? Facebook [...]
January 16, 2018

Why is social media an important tool for B2B companies?

In an increasingly digital-driven world, having an online presence is necessary for businesses, whether B2C or B2B. A good social media marketing strategy can help. What are the benefits of corporate social media marketing? → Creating a contact or lead Both with companies [...]
January 16, 2018

How to increase visits and conversions to B2B sites with content?

Why without content you lose customers Through an ad hoc strategy, you can increase visits to B2B sites with content. When users browse online, they may be in different stages of awareness about how to satisfy their needs. These stages are part of the so-called buyer's journey [...]