Has the reach of views of posts published on your business page decreased? In addition to a more engaging editorial plan you will definitely need to invest in advertising. Facebook's algorithm (which we discussed in this article), which decides what content to show in the news section of the wall, favors posts published by the [...]

Facebook is an important tool for business promotion. But are you sure you have the time and skills to properly manage your business Facebook page? If you are reading this article, are you aware that Facebook presence can be a very useful sales tool [...]

Facebook reiterated that it was born to keep people connected, but it continues to be a great business tool when used with a competent content strategy. How to do it. Facebook is a portal for entertainment, distraction and contact with the people who matter to the user: it is the social network [...]

Advertising on Facebook is a unique opportunity for your business, but how can you promote your products and services on the web's most popular social network? In this article we will explain what Facebook sponsored ads are, why it pays to use them, and how to start promoting your business. [...]